Turn what your business knows into tools your team can use.
I help small to mid-sized companies turn their expertise and processes into practical AI tools—so teams can find answers, make informed decisions, and depend less on the same few people.
Hock Ng — Former Bell Labs scientist. Advisor who builds.
WHEN KNOWLEDGE GETS STUCK
Your business knows how. But too much depends on who.
When answers live in scattered files and a few experienced people, decisions wait, work gets repeated, and service quality can depend on who is available. Growth puts more pressure on the people you already rely on.
01
Answers take too long to find.Teams search files or ask around, repeating work that someone has already done.
02
Decisions wait on a few people.Routine questions interrupt experienced colleagues and leave others waiting to move forward.
03
Good practice is hard to repeat.New colleagues learn by asking, and consistent service depends on who happens to be available.
SELECTED WORK
Knowledge, given form.
Three examples of turning existing expertise and information into tools people can use in their work.
01EXPERTISE → ASSESSMENT
Let prospects experience your expertise.
An agency’s storytelling methodology became an interactive assessment—bringing its expert point of view into the first client conversation.
Client-facing diagnostic
Before
A storytelling assessment depended on an expert applying the methodology.
Built
A deployed website assessment applies the rubric and produces structured findings and a report.
A team’s accumulated ideas and presentation material became an AI system for finding connections and developing new client stories.
Internal knowledge tool
Before
Ideas and presentation material existed, but the team needed a way to find and connect them.
Built
A working knowledge system retrieves relevant material and helps develop new story directions.
COLLECTIVE KNOWLEDGE02 / 03
Where have we explored this idea?
The original idea01
A relevant perspective02
A new connection03
Find the thinking. Build on what you know.
Material → Connections → DirectionIllustrative view
03DATA → DECISIONS
Make the next decision easier to see.
Fragmented account and revenue information became a decision tool, bringing priorities, patterns, and next actions into one place.
Commercial decision support
Before
Account and revenue information was spread across business records.
Built
One interactive dashboard brings account detail, pipeline context, revenue trends, and attention flags together.
INFORMATION INTO ACTION03 / 03
A clearer view. A more useful next move.
01
UnderstandBring the information together
02
PrioritizeFind what deserves attention
03
ActGive the team a next step
Context → Priorities → ActionIllustrative view
HOW WE WORK TOGETHER
From a good question to a working answer.
You work directly with me—from shaping the problem to building, testing, and handing over the solution.
01
Find what matters.
Start with a recurring decision, delay, or task. Identify the knowledge it depends on, the cost of the friction, and what a better outcome would look like.
A clear use case & scope
02
Make it tangible.
Turn the relevant knowledge into a working tool. Test it against real questions and decisions with the people who will use it, keeping expert review where judgment matters.
A useful, tested tool
03
Put it in your hands.
Fit the tool into everyday work, establish who owns it, and agree how to assess its usefulness as the team begins using it.
I’ve always been drawn to the space between an interesting possibility and something people can actually use.
My career began in semiconductor research at Bell Labs, then moved through technology incubation at Nokia and into data, analytics, and AI. The common thread is making sense of complex problems and turning that understanding into something practical.
Today, I combine advisory judgment with hands-on building. You work directly with me, with trusted collaborators brought in when the work calls for them.
I also run Nature Behind Glass, a terrarium studio—another expression of my curiosity, care for detail, and love of making things.
“Hock is the rare AI consultant who leads with curiosity rather than answers.”
Laura Nespoli
Strategic Storyteller for Growth & Impact
A USEFUL NEXT CONVERSATION
What does your business know?
Bring a recurring question, a slow decision, or a task that always comes back to the same person. We’ll explore what is getting stuck and whether a practical AI tool could help.